What is Brand Design?
Brand design is the secret sauce behind a brand’s signature look and feel.
It’s what makes your brand instantly recognizable in a crowded market landscape. A strong brand is more than just a pretty face after all. But that doesn’t mean a pretty face isn’t important.
Creating a brand that refuses to be ignored requires strategic, intentional brand design.
So, what is brand design? What does it include? And how do you execute brand design that gets noticed–and remembered? In this post, we’ll answer these questions and more as we show you why brand design is key to the success of your business.
What Elements Does Brand Design Include?
A key part of brand design is the creation of the foundational design elements that make up a brand’s visual identity.
Because they exist as components of a brand’s visual identity, it’s essential that these elements work together as a system.
It’s important to keep the system as a whole in mind when creating each of the following individual elements.
Branding Design 
Visual Identity Design 
UI Design 
Advertising Design 
Logo
Colors
Typography
Shapes
Illustration
Iconography
Texture and Pattern
Photography
Video
Animation and Motion
Interactive Elements
Layout
Services provided to you in branding design department
When talking about branding design, it typically refers to key brand elements such as the logo, color scheme, typography, and other design components that makes a brand stand out from competitors, and recognizable to consumers.
Whether it’s a wordmark, conceptual mark, or combination mark, a logo is a brand’s stamp on the world. A logo is an aesthetic symbol full of meaning that has the power to communicate a brand’s essence in a visual instant to all who experience it.
A brand identity is a set of tools or elements used by a company to create a brand image. A brand image is a customers' perception of the brand consisting of various associations related to it and memories about interacting with it.
An office set is a collection of office supplies that are produced under a specific pattern and can add order and discipline to office environments. In the design and construction of these elements, special attention is paid to the logo, slogan and organizational color, type of activity and such things.
The foundation of effective brand design is the way its visual elements are organized and positioned in relation to each other. This is what is known as layout.
SOME PROJECTS
Niki Counselling Center
- Niki Counselling & Education Center Dr. Alireza Sedghi
- In 2023
UnderGround Boutique
- UND Boutique Ashkan Yazdankhah
- 2017 2021
Naho
- Client: Nahid Hoseini
- Project time: 2020
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Interface Designer
As a UI designer, I work closely with clients to understand their needs and goals for their software or website.
